To say SEO has “changed a lot” would be the understatement of the decade. We’ll often see multiple updates per year from Google – this year’s major Penguin update happened in September 2016, which made rewarding high-quality websites a part of its core algorithm.
Today, successful inbound marketers must turn their attention to a long overdue focus on high-quality content. Marketers and SEO agencies worldwide have halted their obsession with link building and keywords and reprioritized for this specifically.
This guide is going to point out all of the most common myths and assumptions about how SEO works and debunk them for you.
The SEO myths guide helps answer questions like: