With more than one billion monthly TikTok users, it’s safe to say this social media platform is a new staple for consumers. That’s why it must be the same for businesses.

Making TikTok content means jumping on trends, being authentic, and having fun – everything a great marketer should know how to do. Still, with TikTok being relatively new, there’s still so much for businesses to learn.

That’s why we’ve outlined the essentials of TikTok in this guide. Learn how to market, advertise, and create content on TikTok.

This guide includes actionable advice and examples for TikTok marketing:

• Learn what TikTok is.
• See how to use TikTok for Business.
• Learn how to use TikTok from scratch.
• Understand how to advertise on TikTok.
• See examples of real businesses using TikTok well.

Learn how to make and promote content for your business on TikTok.