Potomac Pediatrics

Pediatrics is an award-winning pediatric practice in Rockville, MD. Consistent winners of the Washingtonian ‘Top Doctors’ Award as well as the ‘Best of Bethesda’ award. The doctors and staff at Potomac Pediatrics are committed to delivering comprehensive medical care that will address family health and lifestyle needs. They strive to be accessible to their patients in times of need.

COGO updated the design and functionality of their website, digitized all of their patient on-boarding forms, added e-commerce functionality, conducted a full SEO of the site, which has resulted in the practice ranking on the first page of Google for over 20 keyword terms. We also streamlined their online reviews system, and integrated a chat feature.

Finally, our team set up a tracking system to fully track all website and online leads. We created a customized online digital dashboard that tracks website traffic, leads, lead sources, social media growth, online reviews, email campaigns, and keyword rankings.

Project URL: https://potomacpediatrics.com/    
Project: Website Design, SEO, Social Media Strategy, Lead Development & Tracking Strategy, Digitized All Patient Forms, E-Commerce for online payments, Chat Feature
Technology: Google Analytics, Contact 7, Wordpress with PHP Customization, Google Search Console, Social Media Feed Integration, Lead Capture and Tracking System,
Online Digital Dashboard