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5 Ways You Can Start Preparing for Your 2019 Marketing Right Now

October 25, 20180Comments

Believe it or not, the holiday season is already sneaking up on us, and less than three months from now, we'll be welcoming a brand new year. January is the perfect time to launch an updated marketing strategy, but that doesn't mean you should sit around and do nothing until then - now is the time that you need to start thinking about what your strategy is going to involve in practical terms, and what things you can start doing in the last few weeks of this year to give yourself a head start.

Why Facebook Still Matters for Marketers in 2018

October 11, 20180Comments

Over the past year or two, you may have seen reports that Facebook usage is declining. Although the social network does have its issues and young people in particular are trying other sites and apps, it's important to remember that even now, the number of monthly active user on Facebook is still increasing, and with nearly two-thirds of Americans still using Facebook on a regular basis, those are numbers that digital marketers absolutely can't ignore.

How to Get the Marketing Edge on Your Competitors

October 5, 20180Comments

If you want to be at the top of your game, the first step is to know what you're up against. Gone is the time when having an online presence was enough - these days no matter what your niche, there's bound to be at least a handful of other businesses doing what you do, and vying for the same customers that you are. So how do you get that competitive edge? In short, by spying on what your competitors are doing.

5 Digital Ad Techniques You Need to Be Using Right Now

September 19, 20180Comments

Keeping on top of digital advertising is a constant struggle. Trends and technologies progress quickly, to the point where you have to try to stay ahead of the curve just to keep up with the current pace. With that in mind, here are five digital advertising trends that you need to be moving forward on right now if you want to be at the top of your game heading into 2019.

5 Reasons Why Websites Still Matter in 2018

August 23, 20180Comments

In the age of mobile apps and social media, it's easy to fall into the thinking that a website isn't as important as it once was. As a business owner, you may even be thinking about forgoing a website altogether and simply sticking with your social media accounts. However, although consumers do have a lot of options these days when it comes to finding products and services online, there are still three big reasons why a website is not only helpful, but essential to your digital marketing strategy.

Why It’s Important to Try Facebook Stories

August 6, 20180Comments

It seems like Facebook is constantly rolling out new features, so last year when they took a page out of Snapchat's book and unveiled Stories, the format was already familiar to a lot of users, especially the younger generation. What was a little unexpected, though, was the rollout a few months ago that made the Stories feature available to Facebook business pages. A lot of businesses still haven't quite figured out what to do with their Stories yet, but it's a great opportunity to start experimenting with the new wave of visual online marketing.

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5 Ways You Can Start Preparing for Your 2019 Marketing Right Now

How to Get the Marketing Edge on Your Competitors

5 Digital Ad Techniques You Need to Be Using Right Now

5 Reasons Why Websites Still Matter in 2018

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