Boost your local business visibility with these powerful local search marketing tips. Learn how to optimize your Google profile, target the right audience, and dominate local SEO in 2025.
Boost your local visibility with this step-by-step local SEO checklist for service businesses. Learn how to optimize your site, listings, and performance.
Sometimes in order to grow your business, you've got to face up to what's holding you back, and that's not always easy.
Trying to get your business to rank highly on Google Maps or the SERPs can be frustrating, especially if you're a business with a lot of local competition. That said, there are some…
Sometimes marketing mistakes are not about what you're doing wrong, but rather what you're not doing.
If your business has a local component to it, meaning your sales are not 100% online and you offer some kind of products or services to customers in your local area, you need to be focusing on local SEO.…
The way your business uses Google's services can determine a lot about the success of your digital marketing.
Many business owners utilize the most common and obvious features that Google offers, but the majority are not fine-tuning their SEO and Google Business Profiles to get the best possible results. Here are five things you should…
How much effort are you putting into your Google Business Profile? If your business has a physical location, your GBP is an essential SEO tool that greatly affects both your Google Maps listing and your local search rankings, and photos are one of the most important elements of the GBP. Here are five common mistakes…
Local SEO is an essential aspect of any digital marketing strategy. Optimizing your company's online presence to improve its visibility in local search results can bring awareness of your products and services to the exact people who are most likely to become loyal customers. But with Google's never-ending changes to its ranking algorithms, how do…
No one goes into business wanting to alienate customers, so the first time you discover a negative review on your Google Business listing, it can be upsetting. You might feel the 1-star rating is unfortunate, undeserved, or even worse, the review might be from someone who's not even a customer of yours. All of this can…
Google is perpetually rolling out new features for Business Profiles, but some are more useful than others, and a recent upgrade to the chat functionality could be a real game-changer in terms of being able to communicate quickly with potential customers.
As all business owners are aware, delays in communication lead to loss of revenue,…
We're all used to Google's frequent algorithm and feature adjustments, but the recent announcement that Google My Business would be phased out in favor of the new Google Business Profile has left business owners wondering what will happen to their existing listings. Here's a rundown of the changes that will affect your account, and what…