digital marketing

5 Ways You Can Use Conversion Rate Optimization to Drive Business Growth

digital marketing, digital marketing strategy, SEOFebruary 11, 20255KViews 0Likes 0Comments

Did you know that the average landing page conversion rate is only 2.35%? That doesn't mean you can't do anything to stay above that average, of course. Conversion Rate Optimization is the process of improving your landing pages (and your website in general) to create a better experience for visitors, who will then be more…

COGO Digital Marketing Newsletter, January 2025

Digital Blend, digital marketing, lead generation, Search Engine Optimization, SEO, Social MediaJanuary 14, 20257KViews 0Likes 0Comments

It's a brand new year, and a brand new opportunity to build a killer digital marketing strategy! Here are the best tips from experts who know the game inside and out. BIG-PICTURE MARKETING PERSPECTIVES From smarter AI adoption to better transparency, these are the 5 essential priorities for marketers in 2025. In this tumultuous marketing…

A New Digital Marketing Chapter: How to Go from Surviving to Thriving in 2025

digital marketing, digital marketing strategy, Website DesignJanuary 8, 20253KViews 0Likes 0Comments

How did things go for your business in 2024? Did your marketing strategy work out the way you hoped? If the answer is no, that's understandable. It was a tumultuous year for digital marketing, with everything from AI tech developments to search engine algorithm updates catching everyone off-guard. Some businesses are still reeling from…

Is Your Business Ready for the 2025 Marketing Landscape?

AI, digital marketing, digital marketing strategyDecember 31, 2024221Views 0Likes 0Comments

2024 has certainly been an interesting and complex year for digital marketers, and 2025 is shaping up to redefine a lot of what digital marketing even means for businesses. AI is constantly bringing new capabilities and challenges to the landscape, while small brands continue to search for ways to compete with bigger names for the…

COGO Digital Marketing Newsletter, December 2024

Digital Blend, digital marketing, lead generation, Search Engine Optimization, SEO, Social MediaDecember 17, 2024196Views 0Likes 0Comments

It's our last roundup up of 2024! Get ready to start 2025 on a strong note, with top advice from the best digital marketing experts out there. Happy Holidays! BIG-PICTURE MARKETING PERSPECTIVES If you're going into the new year with a modest budget, your business can still build a strong digital marketing strategy. The current…

COGO Digital Marketing Newsletter, November 2024

Digital Blend, digital marketing, lead generation, Search Engine Optimization, SEO, Social MediaNovember 19, 2024436Views 0Likes 0Comments

The holiday season is upon us! It's time for a strong finish to the year with the best digital marketing strategy advice, as you prepare your business for 2025! BIG-PICTURE MARKETING PERSPECTIVES Tired of the constant onslaught of new technologies? If you want to get back to basics, here are some old-school marketing tactics that…

COGO Digital Marketing Newsletter, October 2024

Digital Blend, digital marketing, lead generation, Search Engine Optimization, SEO, Social MediaOctober 22, 202491Views 0Likes 0Comments

Is your business trying to make the most of Q4? The COGO Digital Marketing Newsletter has all the expert advice on how you can make your digital marketing strategy stronger than ever, as we start preparing for 2025! BIG-PICTURE MARKETING PERSPECTIVES If you're already starting to think about your marketing strategy for next year, you're…

Old-School Marketing Tactics that Still Work in 2024

digital marketing, digital marketing strategy, marketing for small business, marketing strategyOctober 8, 2024459Views 0Likes 0Comments

Marketers often look for whatever is new and trending, but many older strategies are still highly effective. While digital tools and platforms continue to evolve, classic marketing techniques can still deliver solid results. Here are five established marketing strategies that will get the job done in 2024. 1. Refreshing and repurposing existing content Over time,…

COGO AI Newsletter, September 2024

AI, digital marketing, NewsletterSeptember 24, 2024128Views 0Likes 0Comments

It's a new season and a new chance to integrate AI into your digital marketing strategy, with the latest edition of the COGO AI Newsletter! TOP HEADLINES A threat to Google? — Perplexity AI is challenging everything we think we know about the future of search engines, and it could be a true game-changer. The…

COGO Newsletter, September 2024

Digital Blend, digital marketing, SEO, web design, Website DesignSeptember 9, 2024365Views 0Likes 0Comments

Need some solid digital marketing strategies? The COGO Newsletter is back with advice from top industry leaders! WEB DESIGN Build your toolbelt — 16 web design resources to help you make a powerhouse business website. Telling a visual story — Why design is important to make the most of content marketing. Are you scaring off…

COGO AI Newsletter, Late August 2024

AI, digital marketing, marketing strategy, NewsletterAugust 26, 202487Views 0Likes 0Comments

We're back with more from the COGO AI Newsletter, featuring all the advice you need from experts who know how to integrate AI into a digital marketing strategy! TOP HEADLINES Better than ever — Google's AI Overviews now overlap more with organic search results. Fabrication blunder — Lionsgate parts ways with a marketing consultant after…

COGO AI Newsletter, Late August 2024

AI, digital marketing, marketing strategy, NewsletterAugust 26, 2024129Views 0Likes 0Comments

We're back with more from the COGO AI Newsletter, featuring all the advice you need from experts who know how to integrate AI into a digital marketing strategy! TOP HEADLINES Better than ever — Google's AI Overviews now overlap more with organic search results. Fabrication blunder — Lionsgate parts ways with a marketing consultant after…

5 Ways You Can Use Conversion Rate Optimization to Drive Business Growth

Old-School Marketing Tactics that Still Work in 2024

COGO Newsletter, September 2024

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