It’s a brand new year, and a brand new opportunity to build a killer digital marketing strategy! Here are the best tips from experts who know the game inside and out.
BIG-PICTURE MARKETING PERSPECTIVES
From smarter AI adoption to better transparency, these are the 5 essential priorities for marketers in 2025.
In this tumultuous marketing landscape, here’s how to go from surviving to thriving.
In a surprising development, Google’s search market share drops below 90% for the first time since 2015.
AI IN DIGITAL MARKETING
Make your life a little bit easier in 2025 with these 30 AI marketing tools to drive growth.
With LLM development starting to plateau, AI marketing trends will be forging a slightly different path this year.
Meanwhile, ChatGPT is poised to transform your business in these 5 ways.
NAVIGATING THE SOCIAL AND CONTENT LANDSCAPE
With quality content being more important than ever, what types of content should you be focusing on in 2025?
Social media is not the same as it was even five years ago — here’s what you need to be prepared for now.
This is why Facebook still matters, and what marketing tactics are actually working on Meta in 2025.
LEAD GENERATION AND SEO
A recent discussion on Bluesky had marketing professionals talking about how SEO hasn’t really changed that much.
If you’re trying to build authority online, here are some ways to get more reviews for your business.
Growing a LinkedIn network is one of the best ways to attract and nurture quality leads.
JUST FOR FUN
Shoppers in the UK were bemused by the overzealous marketing when they spotted chocolate Easter bunnies on the shelves during Christmas week.
COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.