Welcome to the first Digital Blend of 2023, where the top digital marketing experts help you make this your most profitable year yet!
THE BIG PICTURE
Ongoing pandemic trends – As consumer behavior continues to be influenced by the effects of Covid, here’s how businesses need to prepare.
Tread carefully with influencers – Influencer marketing is huge in 2023, but here’s why businesses need to be careful who they partner with.
Explosive growth in 2023 – Marketing trends are evolving and accelerating this year – here’s how to stay ahead of the growth curve.
SOCIAL AND BRAND AWARENESS
Marketing tips for new YouTubers – It’s easier than you think to get a YouTube channel off the ground and turn it into a useful marketing tool.
Are you sleeping on LinkedIn? – With a range of new business marketing tools, LinkedIn is the social network you need to start paying attention to in 2023.
Plan out your TikTok content – TikTok has published a 2023 marketing calendar that will help brands and creators post the right content at the right time.
LEAD GENERATION
Google’s best new lead gen tool – A recent upgrade to Google’s chat functionality could be a lead generation game-changer.
Supercharge your B2B game – If your B2B lead gen campaigns are lacking, these tips can help you get things back on track.
Thinking outside the box – Here are some modern and unique ways to find new business leads this year.
JUST FOR FUN
McDonald’s appeals to the late-night crowd – A New Zealand marketing agency created funny McDonald’s bus stop ads written in fluent tipsy.
COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.