digital marketing strategy

5 Ways You Can Use Conversion Rate Optimization to Drive Business Growth

digital marketing, digital marketing strategy, SEOFebruary 11, 20255KViews 0Likes 0Comments

Did you know that the average landing page conversion rate is only 2.35%? That doesn't mean you can't do anything to stay above that average, of course. Conversion Rate Optimization is the process of improving your landing pages (and your website in general) to create a better experience for visitors, who will then be more…

How Soon Should You Expect Results from Your Marketing Campaigns?

digital marketing strategy, Email Marketing, SEO, Social Media Marketing StrategyJanuary 22, 20254KViews 0Likes 0Comments

Many business owners seek marketing advice when they're at a point of mild panic, when they've been trying different things and are uncertain of what else they can do. They're hoping that an expert marketing strategy will help yield quick results to get things moving in the right direction again. However, the reason it's…

A New Digital Marketing Chapter: How to Go from Surviving to Thriving in 2025

digital marketing, digital marketing strategy, Website DesignJanuary 8, 20253KViews 0Likes 0Comments

How did things go for your business in 2024? Did your marketing strategy work out the way you hoped? If the answer is no, that's understandable. It was a tumultuous year for digital marketing, with everything from AI tech developments to search engine algorithm updates catching everyone off-guard. Some businesses are still reeling from…

Is Your Business Ready for the 2025 Marketing Landscape?

AI, digital marketing, digital marketing strategyDecember 31, 2024221Views 0Likes 0Comments

2024 has certainly been an interesting and complex year for digital marketers, and 2025 is shaping up to redefine a lot of what digital marketing even means for businesses. AI is constantly bringing new capabilities and challenges to the landscape, while small brands continue to search for ways to compete with bigger names for the…

Old-School Marketing Tactics that Still Work in 2024

digital marketing, digital marketing strategy, marketing for small business, marketing strategyOctober 8, 2024459Views 0Likes 0Comments

Marketers often look for whatever is new and trending, but many older strategies are still highly effective. While digital tools and platforms continue to evolve, classic marketing techniques can still deliver solid results. Here are five established marketing strategies that will get the job done in 2024. 1. Refreshing and repurposing existing content Over time,…

3 Ways to Focus Your Marketing Strategy for Maximum Impact in 2024

digital marketing, digital marketing strategyDecember 11, 2023178Views 0Likes 0Comments

This year we've all felt the acceleration of the evolution of digital marketing, and next year is set to progress at an even faster pace. With that in mind, it's crucial to dial in your efforts to make sure your content is reaching the right people, and that you're tailoring your strategy for maximum effectiveness…

Here’s the Fastest Way to Build a Thought Leadership Brand in 2023

digital marketing, digital marketing strategy, LinkedIn, LinkedIn TrainingMay 2, 2023202Views 0Likes 0Comments

In the modern business landscape, establishing yourself as a thought leader can be a powerful tool for building credibility, attracting new clients, and growing your professional network. So many growing businesses rely on social platforms like Facebook and Instagram to try to establish a reputation for expertise. LinkedIn often gets overlooked, but with its vast…

5 Ways You Can Use LinkedIn to Boost Your Marketing in 2023

digital marketing, digital marketing strategy, LinkedIn, LinkedIn TrainingJanuary 10, 2023161Views 0Likes 0Comments

The start of a new year is a great time to evaluate your current marketing strategy, discard what isn't working, and find new roads to explore. With an expanded range of marketing tools for individuals and businesses, LinkedIn could be one of your most lucrative marketing channels in 2023. Here are the five things you…

Marketing Is Evolving in 2023 – Are You Ready?

digital marketing, digital marketing strategyDecember 13, 2022100Views 0Likes 0Comments

2022 has been a crazy year with a lot of big changes for marketing, and 2023 is not going to slow down one bit! Here are the most powerful marketing strategies you can use in the coming year to stay ahead of the curve and achieve explosive growth for your business. Top 2023 content strategy:…

The 7 Top Strategies for Last-Minute Black Friday Marketing

digital marketing, digital marketing strategy, HolidayNovember 15, 2022114Views 0Likes 0Comments

Can you believe Thanksgiving will be here next week? If you haven't gotten around to deciding what your business should do for Black Friday, don't worry - here are some simple ideas you can start implementing today to get your customers excited and your online presence ready for the biggest shopping day of the year.…

7 Things You Can Do NOW to Prepare Your Business for Hard Times

budget planning, digital marketing, digital marketing strategyJune 28, 2022146Views 0Likes 0Comments

With soaring costs of living and talk of a new recession on the horizon, it's normal that small business owners are starting to feel nervous about the future. Even if the worst isn't going to happen immediately, here are some things you should be doing now to reinforce your business as much as you can,…

COGO Digital Blend, April 2022

Digital Blend, digital marketing, digital marketing strategy, online marketing strategy, Social MediaApril 20, 202256Views 0Likes 0Comments

Here's the latest edition of Digital Blend, with all the expert advice you need to help fine-tune your digital marketing strategy! THE BIG PICTURE 15 top digital marketing tools - Be more efficient and optimize your entire strategy by using the right marketing tool for each specific task. Both sides of the data coin -…

5 Ways You Can Use Conversion Rate Optimization to Drive Business Growth

Old-School Marketing Tactics that Still Work in 2024

3 Ways to Focus Your Marketing Strategy for Maximum Impact in 2024

Marketing Is Evolving in 2023 – Are You Ready?

7 Things You Can Do NOW to Prepare Your Business for Hard Times

Get In Touch With Us

Recent Blog Posts

Links

Sign Up for Updates

(703) 885-8406