Lead Development Strategy

5 Ways to Make Your Blog a Better Conversion Tool

Blog Content Development, blogging, Content Development, Lead Development StrategyMay 1, 2019766Views 0Likes 0Comments

One of the reasons so many independent brands have trouble keeping up an engaging blog is because they don't understand exactly what role their blog should play in their overall marketing strategy. If your blog is underperforming or you think it's boring to read, here are a few ways to supercharge it and start bringing in the traffic that will lead to more sales.

How to Turn Blogging into a Lead Generation Machine

2019 Budget Planning, Blog Content Development, blogging, Content Development, Lead Development StrategyNovember 15, 2018355Views 0Likes 0Comments

For most businesses, their blog is the part of their website that is less about marketing, and more about information. A blog is a great way to demonstrate knowledge and authority in your field, establish a position as an industry expert, and share your wisdom with those who can benefit from it. A great side effect is that it strengthens your SEO game, making your site very attractive to search engine ranking algorithms. Businesses that blog on a regular basis generate 55% more site visits, 97% more links to their websites, and their pages get indexed 434% more often.

5 Digital Ad Techniques You Need to Be Using Right Now

digital marketing, digital marketing strategy, facebook ads, Lead Development Strategy, Lead Tracking Strategy, PPCSeptember 19, 2018351Views 0Likes 0Comments

Keeping on top of digital advertising is a constant struggle. Trends and technologies progress quickly, to the point where you have to try to stay ahead of the curve just to keep up with the current pace. With that in mind, here are five digital advertising trends that you need to be moving forward on right now if you want to be at the top of your game heading into 2019.

5 Reasons Why Websites Still Matter in 2018

digital marketing strategy, Lead Development Strategy, Website Design, WebsitesAugust 23, 2018343Views 0Likes 0Comments

In the age of mobile apps and social media, it's easy to fall into the thinking that a website isn't as important as it once was. As a business owner, you may even be thinking about forgoing a website altogether and simply sticking with your social media accounts. However, although consumers do have a lot of options these days when it comes to finding products and services online, there are still three big reasons why a website is not only helpful, but essential to your digital marketing strategy.

How to Improve Your Emails for Better Conversion

Email, Lead Development Strategy, Lead Tracking, marketing strategyMarch 29, 2018360Views 0Likes 0Comments

Despite the wide array of new and exciting ways that you can reach potential customers through all sorts of online channels, email (perhaps somewhat surprisingly) remains one of the best tools to reach out to your audience. That said, there's a lot of disappointment to go around when an email campaign fails to achieve the goals you set for it, and even more so when it fails so spectacularly that you start to wonder why you're even bothering at all.

5 Ways to Make Your Blog a Better Conversion Tool

How to Turn Blogging into a Lead Generation Machine

5 Digital Ad Techniques You Need to Be Using Right Now

5 Reasons Why Websites Still Matter in 2018

How to Improve Your Emails for Better Conversion

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