It’s time for the latest edition of the COGO AI Newsletter, with expert strategies to supercharge your digital marketing!
TOP HEADLINES
An astonishing forecast — OpenAI’s CEO predicts that AI will overhaul up to 95% of marketing tasks.
Shifting positions — Brands reassess marketing roles to build out new capabilities in the AI era.
The next big thing — Apple is developing its AI presence, exploring the idea of AI powered robots for home use.
TOOL TRENDS
Good news for SEO — A recent study of Perplexity AI SERPs reveals opportunities for ecommerce sites.
AI for lead gen — These are the top 11 AI tools for lead generation in 2024.
Beware of the bot — 50% of consumers can spot AI copy, and this can affect their level of trust in a brand.
ESSENTIAL SKILLS
Using AI responsibly — How to incorporate AI into your marketing strategy without losing customer trust.
Incorporating AI effectively — Four questions to ask when bringing AI into your marketing strategy.
The world’s top courses — AI courses you can take right now from the world’s top business schools.
IN-DEPTH
A new dawn for influencers — A dive into AI’s impact on engagement in the context of a new wave of influencer marketing.
COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.