It’s time for another edition of the COGO Newsletter, with all the digital marketing expertise to get your business on the right track in 2024!
WEB DESIGN
The importance of identity — Why strong branding needs to be a central concern when redesigning your website.
Update and upgrade — Seven tips to tidy up your website for a better customer experience.
Balancing speed and sustainability — In an industry obsessed with growth, here’s how to consider environmental impact in your web design.
OPTIMIZATION
Simplify your SEO — Execute effective campaigns and improve results with this simple one-page SEO plan.
Images are everything — Here are the five mistakes you’re making with your Google Business Profile photos.
Quality is king — Google confirms that high-quality website content is crawled more often.
TRAFFIC AND GROWTH
Attract more customers — How to get more eyes on your business with less money and fewer resources than the big players.
Search Generative Experience — Here’s what you need to know about Google’s SGE in 2024.
Always be innovating — Brands can use marketing experimentation to spur their businesses into perpetual growth.
JUST FOR FUN
All in the family — A New Jersey pizzeria explores hilarious family business stereotypes to go viral on Instagram.
COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.