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WHERE BUSINESSES GO TO GROW

COGO Newsletter, June 2024

We’re heading into the summer with the latest COGO newsletter, featuring all the best digital marketing advice to help your business succeed in 2024!


THE BIG PICTURE

Growing your email list — How to focus on expanding an audience that’s literally custom-made for your business.

Google boosts brands — Google releases new features aimed at helping merchants showcase their content.

A global marketing reset — In a post-cookie world, here’s how businesses can shift their strategy on reaching customers.


SOCIAL AND BRAND AWARENESS

Know your stats — The 40+ vital branding statistics no business can ignore in 2024.

Social with a shift — Why AI is the key to supercharging your social media marketing this year.

Gather everyone together — Here’s the case for incorporating external virtual events into your media mix.


LEAD GENERATION

What brands still get wrong — Here’s an improved approach to lead gen in 2024.

Fine-tune your funnel — Three ways to optimize your marketing funnel for driving revenue and leads.

Link up with LinkedIn — It’s a better time than ever to use LinkedIn’s tools to find and nurture leads.


JUST FOR FUN

A purrfect idea — LEGO makes a brilliant marketing move by letting a cat promote its latest product release.

 


COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.

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