We’re back with the latest from the COGO AI Newsletter, bringing you the best news, tips, and strategies to help integrate AI into your digital marketing!
TOP HEADLINES
Is backlash inevitable? — A closer look at whether brands have been too quick to rush into full AI integration.
Dubious news — Global audiences are suspicious of AI-powered newsrooms, according to a new report.
Social media’s new friend — Why AI is the key to supercharging your social media marketing in 2024.
TOOL TRENDS
Battle of the writing tools — A head-to-head comparison of Jasper versus copy.ai.
TikTok beefs up options — New creator tools and ad options put AI front and center for brands on TikTok.
Pioneering image evolution — Picsart partners with Getty Images to bring commercially-safe AI images to its platform.
ETHICS AND THE HUMAN FACTOR
A common worry — A new report shows that nearly half of customers are concerned about ethical AI use.
Responsible innovation — As AI infiltrates our lives, it’s important to balance innovation with ethical considerations.
A new career path — As worries grow over the job market in the wake of AI, new patterns are starting to emerge.
IN-DEPTH
Developing marketing copilots — A deep dive into where we are now with gen AI in marketing, and where we could be heading in the near future.
COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.