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10 Twitter Tools That Rock

June 20, 20100Comments

Over the last several months, I have heard many colleagues and clients trumpet the same theme: What is Twitter and why should I care? Twitter is a microblogging tool and one of the fastest growing web brands on the Internet. Businesses are now getting smarter and using Twitter for marketing reach and brand awareness. If you haven't already started using Twitter, now is the time to start using this powerful social network to build your followers. The tools below, compiled by Pierre Zarokian of Submit Express, will help you to use Twitter more effectively.

Using Social Media to Generate Business Leads – Blogging

June 1, 20100Comments

I did a talk tonight for a local non-profit group and most were very interested in social media and others couldn't understand what all the fuss was about. Fuss indeed. Whether we like it or not, the social media train is fast, it's here, and it's not going away. Those businesses and non-profits that see the value in using the tools of this new digital frontier will enjoy the benefits of the organic growth a strategic social media campaign can generate. In the social sphere, there are many ways to generate business using social media and we'll start with some simple blogging strategies to follow :

The case for blogging

May 13, 20100Comments

I went to a great networking lunch today and the featured speaker talked about the importance of blogging. Cindie Reinhold shared her experience and success building bridal blog (http://www.bridesandweddings.com/).

Social media can work across multiple channels

March 23, 20100Comments

Social media, when included in an overall business development plan, is very effective in generating targeted leads. The key is to work your network across multiple channels. Use Twitter as a lead developer vehicle for identifying and engaging with prospects. Invite your new follower to become a fan of your Facebook Fan page. Once engaged, provide an incentive to your new fan to opt-in to your marketing lists. Give your email campaigns and other marketing efforts more reach by cross promoting in your social network. Use Google Analytics (free), and other measurement tools to measure social media, web and blog traffic. Trackur is a social media monitoring tool that tracks nearly every element of online media, from blogs, RSS feeds and Tweets, to images and video. It start at $18/mo subscription but also offers a free version.

Twitter Weekly Updates for 2010-03-22

March 21, 20100Comments

Tools for Keeping an Eye on Your Competitors | Social Small Biz http://ow.ly/1nCby # Good traffic building information for brick & mortar businesses - 9 Killer Tips for Location-Based…

Twitter Weekly Updates for 2010-03-15

March 14, 20100Comments

Grow your business using social media http://is.gd/a6idH # Great info on how to use Facebook for business! 6 Tips to Use Facebook for Your Business | Twitter Freak http://ow.ly/1i9hD…

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10 Twitter Tools That Rock

The case for blogging

Twitter Weekly Updates for 2010-03-22

Twitter Weekly Updates for 2010-03-15

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