Welcome to the latest edition of the COGO AI Newsletter, where we bring you knowledge about the best AI tools from experts who can help you build a solid digital marketing strategy!
TOP HEADLINES
Two giants unite — Ahead of its expected IPO, Reddit has partnered with Google for an AI content licensing deal.
Gemini integration — Google announces plans to enhance its advertising products with Gemini AI models.
AI chip development — Six major companies are developing AI chips for use in everything from network servers to cars.
TOOL TRENDS
Battle of the writing tools — A look at Jasper AI versus Copy AI in the battle for the best AI writing assistant.
AI in PPC — Experts weigh in on AI’s role in PPC in 2024, as well as its potential limitations.
9 top marketing tools — This curated list will hive you some of the best AI marketing tools to benefit your business this year.
ETHICS AND THE HUMAN FACTOR
AI empowerment — How AI can help boost the diversity that is vital for brands, and bring more women into marketing leadership roles.
Creatives and AI — Technology is a catalyst, but human insight, empathy, and strategic thinking are at the heart of the creative process.
AI and the law — As Congress lags, California lawmakers take on AI regulations to make up for the lack of federal guidance.
IN-DEPTH
The e-commerce long game — A deep dive into using AI as part of a digital marketing strategy focused around e-commerce.
COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.