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WHERE BUSINESSES GO TO GROW

COGO Digital Blend AI, Mid-August 2023

BY Peg McDermott on Aug 16, 2023 / IN AI, Digital Blend, digital marketing

Welcome to the latest edition of Digital Blend AI, where we bring you knowledge about the best AI tools from experts who can help you build a solid digital marketing strategy!

 


TOP HEADLINES

Media outlets demand AI rules — Major media organizations have called for stronger regulations on protecting copyright in data used to train generative AI.

AI overtakes the smartphone — AI is now the biggest driver of change, and advertising agencies are backing the movement.

AI will not replace us — IBM’s Sandip Patel talks about how AI will ultimately make humans smarter, not obsolete.

 


TOOL TRENDS

Top AI SEO tools — These are the top seven AI SEO tools your business should be using right now.

Marketing-focused AI — A look at the seven types of AI, and which ones marketers need most.

The power of NER — How named entity recognition can help marketers discover brand insights.

 


ETHICS AND THE HUMAN FACTOR

Will AI destroy journalism? — Questions arise as it becomes clear that media outlets are not being transparent about how they will use AI in news reporting.

The pitfalls of AI written content — Why it’s important to keep yourself in the driver’s seat of your own content, even if you’re using AI to help you write it.

Fresh data on AI concerns — An astounding amount of information has come out in the past two weeks regarding ethical and job market concerns with AI communications and marketing models.

 


IN-DEPTH

Is AI actually boring? — As generative AI captures the world’s attention, one digital creativity expert questions whether humans will be able to tolerate the noticeably lifeless nature of it.

 


COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.

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