We’re back with more Digital Blend AI, featuring all the news you need to know for building a solid digital marketing strategy in 2023 and beyond!
TOP HEADLINES
Coca-Cola’s first AI drink — The soft drink giant releases a new flavor with the help of AI.
PMax raises questions — There’s a lot of hype around Google’s AI marketing tools, but do they live up to their promise?
Protecting your brand — How to make brands safer and stronger in the world of artificial intelligence.
TOOL TRENDS
Beyond the basics — Go beyond ChatGPT and Midjourney with these top-tier AI marketing tools.
How to pick the right tools — Every business has different needs, so choosing AI solutions is not one-size-fits-all.
SEO AI tools — Optimize your website using these top seven AI-powered SEO tools.
ETHICS AND THE HUMAN FACTOR
Responsible innovation — These are the top ethical concerns facing marketers who want to increase their efficiency and innovate with AI.
Do no harm — Why transparency is key when developing an ethical strategy for using AI in your marketing.
The importance of staying human — How generative AI is reshaping marketing while still keeping people at the center of the bigger picture.
IN-DEPTH
Understanding algorithms — How does machine learning work? Even if you don’t have a background in tech, you can still learn about the fundamentals.
COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.
