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WHERE BUSINESSES GO TO GROW

COGO Digital Blend, Holiday Season 2022

It’s time for a festive edition of Digital Blend, with the experts who can help you set up a winning digital marketing strategy for 2023!


THE BIG PICTURE

Next year’s marketing technology trends – 2023 is around the corner, and these are the marketing technologies you need to incorporate into your strategy.

Reinforce your business – With tough economic times upon us, here are some ways you can make your business more robust.

Growing through a recession – Smart marketing decisions are more important than ever when consumers are less enthusiastic about parting with their money.


SOCIAL AND BRAND AWARENESS

Navigating the new Facebook – Now featuring multiple feeds and multiple audiences, Facebook makes it easier to target your content more accurately.

What will social media do in 2023? – After all the upheaval in 2022, major social platforms may follow a slightly different trajectory in the coming year.

Using Instagram for product promotion – Reels are rising up to challenge TikTok, and your business can use them as part of a comprehensive Instagram product promotion strategy.


LEAD GENERATION

Using LinkedIn document ads for lead gen – Develop warmer targeting audiences and put downloadable lead magnets in front of the right people on LinkedIn.

Mitigating a bad Google review – Don’t let a one-star review drive potential customers away – here’s what you can do to neutralize it.

Automate your sales process – Most businesses could be much more efficient when it comes to automating basic sales tasks and boosting ROI.


JUST FOR FUN

How many grandmas are in a can of Pringles? – Pringles decides to roll with the public roasting after a major billboard campaign is discovered to have a hilarious typo.


COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.

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