It’s time for another edition of Digital Blend, featuring the best digital marketing tactics and strategies from top thought leaders in the industry!
WEB DESIGN
Dialing in site performance – These are the best ways to check your website’s health and make sure it’s performing as well as it can.
The perfect B2B service page – A 13-point webpage checklist for B2B brands providing a high-end service.
Keys to a smooth redesign – If your website needs an overhaul, here’s how to make it less overwhelming.
OPTIMIZATION
The new Google feature that can boost your business – Google has provided a powerful new way for businesses to connect with potential customers.
Adapting to topic clusters – As search engine algorithms evolve, SEO strategies need to evolve as well.
Google now shows delivery data – If your business ships physical products, Google will now let potential customers know how accurate and fast your deliveries are.
TRAFFIC AND GROWTH
How to grow despite the economy – Even though 2023 may seem like dark clouds on the horizon, there’s still a silver lining to be found.
Counteracting a negative review – Every business will receive a bad review at some point – here’s how best to handle it.
Expand through YouTube – Get more conversions from your YouTube ads with this scaling technique.
JUST FOR FUN
A risky and risqué campaign – An Australian underwear company launches with an amusing marking stunt that could have gotten people into hot water.
COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.
