Are you ready to use AI to take your digital marketing strategy to the next level? Our fall AI marketing roundup brings you fresh tools, bold campaigns, and new rules for AI in marketing.
TOP HEADLINES
Amazon automates ad creation — Amazon’s new AI assistant generates video, scripts, and voice-overs inside its ad platform, helping businesses level the playing field against larger competitors.
GPT-5 changes the landscape — Amidst a sea of controversy, OpenAI releases a highly misunderstood game-changer with the new version of ChatGPT.
YouTube courts podcasters with AI — New AI tools turn podcast transcripts into Shorts, helping creators repurpose audio into shareable video content.
TOOL TRENDS
Optimizing for AI search — What does it take to show up in an AI tool’s search results? The good news is that there are clear, actionable steps you can take.
Here are the tools that work — An SEO expert tests out 11 AI marketing tools and reports her findings about what actually works versus what is just hype.
Flamel.ai launches tools for growing brands — New features make it easier for multi-location businesses to manage creative assets, localize campaigns, and grow revenue across regions.
ETHICS AND THE HUMAN FACTOR
OpenAI enforces new rules — Stricter content guardrails will protect users under 18, showing how safety concerns are reshaping consumer AI.
Creating balance in AI entrepreneurship — MIT accelerator founders use generative tools in their work, but stress that human insight remains essential.
What marketers get wrong about AI — AI is a good assistant, but creativity is about empathy, imagination, and brand voice, which machines can’t replicate.
IN-DEPTH
When will there be a rulebook? — Right now, the advertising industry is existing in the wild west of AI. The technology is racing forward, but the rules have not caught up.
COGO Interactive is an award-winning digital marketing agency specializing in strategic web design, SEO, lead generation, and digital marketing for service-based businesses. Based in Northern Virginia, we help clients in Virginia, Maryland, Washington DC, and across the country grow their online presence and attract more qualified leads.