The COGO AI Newsletter is back with a fresh batch of news, tips, and strategy advice to bring AI into your digital marketing!
TOP HEADLINES
It’s AI Appreciation Day — Top marketing experts weigh in on how AI has brought new possibilities into the digital marketing arena.
Automating the process — Here is the ultimate guide to automating marketing processes with the help of AI.
Is it worth the risk? — A new report is optimistic on the future of AI even though evidence of a financial bubble is growing.
TOOL TRENDS
Color is back — Personal color palette tools are just one way brands can jump on the AI-driven personalization trends.
Six top tools — These generative AI assistants are the ones most used by marketers and sales teams in 2024.
Boost your social channels — How AI is the key to supercharging your presence on social media.
ETHICS AND THE HUMAN FACTOR
Customers want human connection — According to a new report, most customers prefer that companies don’t use AI in customer service.
Keeping commerce human — Etsy addresses anxiety over AI and mass manufacturing with a new human-centric brand mission.
Carefully insightful — These are the ethical considerations of using AI and machine learning in CRM contexts.
IN-DEPTH
Is 2024 our year? — In this roundtable discussion, several top experts discuss the role that generative AI is currently playing in content marketing.
COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.
