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WHERE BUSINESSES GO TO GROW

COGO AI Newsletter, September 2024

BY Peg McDermott on Sep 24, 2024 / IN AI, digital marketing, Newsletter

It’s a new season and a new chance to integrate AI into your digital marketing strategy, with the latest edition of the COGO AI Newsletter!

 


TOP HEADLINES

A threat to Google? — Perplexity AI is challenging everything we think we know about the future of search engines, and it could be a true game-changer.

The mobile future — Apple’s latest event has shown glimpses of how AI will be implemented into mobile devices over the next couple of years.

Explosive growth — The text-to-video AI market is poised for rapid expansion over the next eight years, according to a new report.

 


TOOL TRENDS

AI for email — New AI-based tools and techniques to leverage powerful algorithms for email marketing.

Hubspot’s Breeze — Hubspot launches a new suite of AI tools designed to help marketers do their jobs more efficiently.

AI influencer marketing — Learn which AI influencer marketing tools can best set your campaigns up for success.

 


ETHICS AND THE HUMAN FACTOR

The key to success — In the face of some sobering AI failure statistics, here’s why human beings are the most important marketing element.

How we adapt — While computers need to get better at AI creativity, humans need to get better at stepping out of their comfort zone.

Protecting privacy — How user consent and respecting customer privacy will lead to greater business success in the age of AI.

 


IN-DEPTH

Beyond isolated experiments — A look at how marketers can go beyond random acts of AI, and why they should.

 


COGO Interactive is an award-winning digital marketing agency specializing in online marketing strategy, web design, SEO and social media marketing. We work with clients in Virginia, Maryland, Washington, DC and across the nation.

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