banner-cogo02.jpg

WHERE BUSINESSES GO TO GROW

Social Media CO$TS

BY Peg McDermott on Aug 24, 2016 / IN Sales, Social Media

1_social_media_icons.jpg

Thinking about upping your online marketing game? Want to really go for it and enhance your social media to its max

If you’re wondering what to budget for your next marketing strategy, here’s the research we found for you:

Twitter: “if you already have an existing Twitter account, but need some help to take it to the next level, restructuring an existing Twitter account with limited coaching to achieve client goals is still going to cost you between $1,000-$2,500 per month, with some companies charging as much as $4,000 per month.” 
Facebook: “To set up a new Facebook account and provide limited ongoing training to business partners, online PR agencies charge an average of $2,500-$5,000 per month, with some going as high as $9,000.”

Others like Instagram, Pinterest, LinkedIn, and SnapChat: could be up to $1,000 or more for each one add on, but it’s wise to ask your social media strategist to bundle their costs for utilizing multiple social media platforms.

Choose the social media accounts work best for and are most effective for your business. Social media does have value and is proven to drive traffic to your website. It’s a tool that works to get you leads! Click here to read our blog on how social media can help you.

According to a marketing survey by the Duke School of Business, “social media spending is currently nine percent of marketing budgets and is expected to increase to more than 13 percent in the next year. In five years, marketers expect to spend more than 21 percent of their budgets on social media.”

Our social media services can be managed to fit almost any budget and include:

  • LinkedIn
  • Developing a social media strategy
  • Social media audit with recommendations

For more information on our services, click here.

We also have a kit you can download, click here. The kit walks you through the chronological steps you should follow to set up your social media marketing plan from start to finish. You’ll find tips and guidance in the form of audio, video, SlideShares, ebooks, benchmark data, Excel template, PowerPoint templates, one-on-one help, and more!

You obviously want to be really strategic about which social media platforms you choose and figure out what your path to ROI will be, but these resources and costs listed above may help guide you and your investment. Any questions!? Give us a call.

This blog was compiled by our staff writers. If you are looking for a solid inbound marketing strategy, contact us today for a free consultation, we are here to help! Follow @cogomojo on Twitter, the COGO Interactive Company Page on LinkedIn, and subscribe to our blog, for more tips and resources. Thank you for reading! Your support is very much appreciated.

0
Subscribe