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The 7 Things Your Business Should Be Doing NOW for the 2021 Holiday Season

The end of 2021 is rapidly approaching, and the holidays will be here before we know it. Go through this checklist now to get your business ready not only for the upcoming holiday season, but the early 2022 holidays as well. 1. Understand when your holiday seasons actually are. We're all getting ready for the…

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What’s the Deal with Online Reviews?

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So online reviews … why are they important, and why are they needed as part of your reputation strategy?
If you’ve ever bought anything online, you’ve encountered a typical online review or “star” rating for a product. Though customer reviews range in thoroughness and comprehensibility, they do hold a powerful effect on the behavior of your audience.
88% have read reviews to determine the quality of a local business, and 88% of consumers say they trustonline reviews as much as personal recommendations. The trend keeps increasing over the years as well. This is why they are important.
 

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Social Media CO$TS

1_social_media_icons.jpg Thinking about upping your online marketing game? Want to really go for it and enhance your social media to its max? If you’re wondering what to budget for your next marketing strategy, here’s the research we found for you: Twitter: “if you already have an existing Twitter account, but need some help to take it to the next level, restructuring an existing Twitter account with limited coaching to achieve client goals is still going to cost you between $1,000-$2,500 per month, with some companies charging as much as $4,000 per month.”

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So You Think Blogging is Boring?

boring_blogger.jpg Does the thought of blogging bore you to tears? Well, think twice about this and look at the results that inbound marketing and blogging actually can bring in!!
  • By 2014, over 40% of large complex marketing organizations had developed a pace-layered application approach to integrated marketing. (Gartner Research)
  • SEO leads have a 14.6% close rate, while outbound leads (such as direct mail or print advertising) have a 1.7% close rate. (Search Engine Journal)
  • 83% of marketers indicate that social media is important for their business. (Social Media Examiner)
Are these numbers boring?!?

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10 Ideas for Selling on LinkedIn

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You’ve seen our team here at COGO Interactive create articles on several LinkedIn topics, LinkedIn sales tips, profile headline tips, LinkedIn’s CRM feature, myths, and other special tips about using LinkedIn and more. So now we just want to make it simple for you and list 10 ideas for selling on LinkedIn that combines the information from our blogsinto a quick guide. 

Here is the quick, simple list to get you going in the right direction on LinkedIn + Selling: 

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