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Here’s the Fastest Way to Build a Thought Leadership Brand in 2023

In the modern business landscape, establishing yourself as a thought leader can be a powerful tool for building credibility, attracting new clients, and growing your professional network. So many growing businesses rely on social platforms like Facebook and Instagram to try to establish a reputation for expertise. LinkedIn often gets overlooked, but with its vast…

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5 Ways You Can Use LinkedIn to Boost Your Marketing in 2023

The start of a new year is a great time to evaluate your current marketing strategy, discard what isn't working, and find new roads to explore. With an expanded range of marketing tools for individuals and businesses, LinkedIn could be one of your most lucrative marketing channels in 2023. Here are the five things you…

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How to Supercharge Your LinkedIn Marketing in 2022

LinkedIn is arguably one of the most overlooked digital marketing tools, but when used correctly it can transform your entire strategy. If you've been slacking on your LinkedIn marketing lately, here are some ways to get back on track for success in 2022. Share expertise through Articles. Repurposing business content for your LinkedIn network is…

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Introducing COGO Digital Blend

The internet has all the great information you could ever want on how to build a solid digital marketing strategy, but it's also full of sketchy recommendations and misinformation that can lead you seriously astray. So how do you tell the good from the bad? We'd like to help. Digital Blend is our new curated…

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New LinkedIn” changes?”

tre keyboard-1754921_960_720.jpg LinkedIn's new interface and upcoming changes may not surprise you, but you will notice them. It will happen sometime in 2017. The redesigned website is meant to bring LinkedIn's desktop experience more in line with its mobile app. The main changes are to the look and feel. It will cleaner and has more responsive and easier to navigate features, including better search features. There are also some features that they are retiring:

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Google Analytics and Social Media Metrics

SMART-goals-620x267  Your social media and website presence should be integrated with one another in order to continuously drive traffic to your website. The next step would then be to measure your efforts so you can improve. Here is a helpful guide. Google Analytics provides you with data to see where your website visitors come from and understand how they maneuver through your site.

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10 Ideas for Selling on LinkedIn

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You’ve seen our team here at COGO Interactive create articles on several LinkedIn topics, LinkedIn sales tips, profile headline tips, LinkedIn’s CRM feature, myths, and other special tips about using LinkedIn and more. So now we just want to make it simple for you and list 10 ideas for selling on LinkedIn that combines the information from our blogsinto a quick guide. 

Here is the quick, simple list to get you going in the right direction on LinkedIn + Selling: 

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