In the social media landscape, LinkedIn was always an outlier because it was more of a professional networking service than a "look at me" platform. However, over the past couple of years it seems that all the social channels are trying to become each other, each adopting the most popular features of the others in…
If you're a LinkedIn Premium member, you've likely already done the basic setup for Sales Navigator, but are you aware of its potential for organic lead generation? Follow these easy steps to start finding and developing prospects that will help grow your customer base in 2024.
1. Prepare your content. In order for this strategy…
In the modern business landscape, establishing yourself as a thought leader can be a powerful tool for building credibility, attracting new clients, and growing your professional network. So many growing businesses rely on social platforms like Facebook and Instagram to try to establish a reputation for expertise. LinkedIn often gets overlooked, but with its vast…
The start of a new year is a great time to evaluate your current marketing strategy, discard what isn't working, and find new roads to explore. With an expanded range of marketing tools for individuals and businesses, LinkedIn could be one of your most lucrative marketing channels in 2023. Here are the five things you…
LinkedIn is arguably one of the most overlooked digital marketing tools, but when used correctly it can transform your entire strategy. If you've been slacking on your LinkedIn marketing lately, here are some ways to get back on track for success in 2022.
Share expertise through Articles. Repurposing business content for your LinkedIn network is…
The internet has all the great information you could ever want on how to build a solid digital marketing strategy, but it's also full of sketchy recommendations and misinformation that can lead you seriously astray. So how do you tell the good from the bad? We'd like to help.
Digital Blend is our new curated…
