Great information for all you Facebook Fan Page newbies!
Peg McDermott
I frequently give talks to various business groups on the best way to use social media to build awareness around your business 
and drive targeted leads to your website. When I begin, I see a few (okay, many!) skeptical faces in the audience and most of that skepticism is because of the technical overwhelm many feel when starting out in this new digital frontier. Many just don't know where to begin and get stuck in analysis paralysis and then end up not doing anything.
A great article from Marketing Profs on how marketers are using web data to make their marketing campaign decisions...
I think Slideshare is one of the best online marketing tools out there. Check out this "Get to the Point" article on Four ways to use Slideshare to extend your online marketing reach...good stuff!
It’s fairly well known that a solid social media strategy is very effective in raising awareness around a brand. What is less known, is that social media also serves as a powerful tool in search engine optimization. Today, search engines can index or “crawl” and rank a Facebook fan page, a LinkedIn professional profile, blog…
Here is a great article from Marketing Profs on a subject that is becoming an increasingly important element of a solid social media strategy: monitoring your company's reputation.
Great advice and a great CHALLENGE for all you bloggers out there...including me...:)
Social networking is a great method that you can use to bring in new subscribers and build a responsive mailing list. It is fast becoming a standard in the way that individuals and businesses communicate with each other. It is literally changing the way we 
connect and interact with like-minded people.
One of the most effective methods that you can use to build your list is article marketing. It provides your business with the perfect online platform and can help you reach your target audience in a way that lets you share your knowledge and position 
you as an expert in your market at the same time. When utilized properly article marketing is an incredibly effective strategy that anyone can use to grow their list