For many years, when people talked about "paid ads", that automatically meant Facebook ads.
For a lot of businesses, Facebook is still the default for advertising online. Does it still makes sense to give Facebook ads priority in 2024, though? Here are some things to consider.
2024 is not 2014
Facebook ads worked really well…
Peg McDermott
We're back with more from the COGO AI Newsletter, featuring all the advice you need from experts who know how to integrate AI into a digital marketing strategy!
TOP HEADLINES
Better than ever — Google's AI Overviews now overlap more with organic search results.
Fabrication blunder — Lionsgate parts ways with a marketing consultant after…
We're back with more from the COGO AI Newsletter, featuring all the advice you need from experts who know how to integrate AI into a digital marketing strategy!
TOP HEADLINES
Better than ever — Google's AI Overviews now overlap more with organic search results.
Fabrication blunder — Lionsgate parts ways with a marketing consultant after…
As the central hub of your online presence, your website should be a well-oiled machine that brings visitors in and turns them into customers. If you find that's not happening and your bounce rate is higher than you'd like, here are some aspects of your website you might want to tweak to make it more…
As the central hub of your online presence, your website should be a well-oiled machine that brings visitors in and turns them into customers. If you find that's not happening and your bounce rate is higher than you'd like, here are some aspects of your website you might want to tweak to make it more…
We're back with the latest edition of the COGO AI Newsletter, featuring all the expert tips and advice you need to integrate AI into your digital marketing strategy!
TOP HEADLINES
Turmoil at OpenAI — The roller coaster of the world's hottest AI company takes some new twists and turns as another co-founder departs.
Jobs on…
We're back with the latest edition of the COGO AI Newsletter, featuring all the expert tips and advice you need to integrate AI into your digital marketing strategy!
TOP HEADLINES
Turmoil at OpenAI — The roller coaster of the world's hottest AI company takes some new twists and turns as another co-founder departs.
Jobs on…
Welcome to this month's edition of the COGO Newsletter, featuring the best tricks of the trade from experts who know how to build a solid digital marketing strategy!
THE BIG PICTURE
The art of the story — Why storytelling is crucial for business marketing success.
Supercharge with search — 5 tricks to help you maximize…
Welcome to this month's edition of the COGO Newsletter, featuring the best tricks of the trade from experts who know how to build a solid digital marketing strategy!
THE BIG PICTURE
The art of the story — Why storytelling is crucial for business marketing success.
Supercharge with search — 5 tricks to help you maximize…
The COGO AI Newsletter is back, with the hottest AI-based tips to boost your marketing this summer!
TOP HEADLINES
Google weathers the storm — Even with the chaotic rollout of AI Overviews, Google ad revenue has been resilient.
Where it fits in — Businesses are finding that AI actually enhances creativity, but not in the way…
The COGO AI Newsletter is back, with the hottest AI-based tips to boost your marketing this summer!
TOP HEADLINES
Google weathers the storm — Even with the chaotic rollout of AI Overviews, Google ad revenue has been resilient.
Where it fits in — Businesses are finding that AI actually enhances creativity, but not in the way…
Are you using your company's social channels to their full potential?
Most businesses aren't, and then they wonder why they're not getting any traction or engagement. Believe it or not, it's not all just pay-to-play — there's still a lot you can do to increase your organic reach and grow a following the old-fashioned way,…