We're back with a brand new edition of Digital Blend, featuring the best digital marketing tips and tricks from the experts who know how to build a solid strategy!
THE BIG PICTURE
Your holiday business checklist - Seven things your business should be doing right now to get ready for the holiday season.
The dangers…
Welcome to the latest edition of Digital Blend, where we bring you the best tips and tricks from the experts who can help you build a solid digital marketing strategy!
WEB DESIGN
Is it time for a change? - It's important to know when you've outgrown your current website design - here are the major…
The internet has all the great information you could ever want on how to build a solid digital marketing strategy, but it's also full of sketchy recommendations and misinformation that can lead you seriously astray. So how do you tell the good from the bad? We'd like to help.
Digital Blend is our new curated…
With so many businesses strengthening their internet presence in 2020, the online landscape in 2021 is more competitive than ever. In order to carve out your place for growth in the market, your website needs to be bringing in as much traffic as possible. Here are some proven ways not only to bring new visitors…
In the sixth and last part of this series on growth hacking, we're finally going to talk about the magic word that every small business owner and startup founder likes to hear: revenue.
Now that we've covered the three As of the Pirate Funnel - awareness, acquisition, and activation - it's time to move forward to the R steps. This half of the funnel is where visitors turn to paying customers, and where that customer base grows to the point where your business can thrive. The first of these steps, perhaps somewhat surprisingly, is retention.
Parts 1 and 2 of this series on growth hacking were all about the process of bringing customers into your sphere of awareness, and acquiring them in the sense of getting them to engage with you on an informational level. Once those steps are complete, it's time to progress to the crucial turning point of activation.
Last time, in part 1 of this series on growth hacking, we talked about awareness, the initial step in the AAARRR funnel (also known as the Pirate Funnel). This time, we're moving on beyond the point of awareness to when you have your first transaction with a customer. This is referred to as acquisition.
It's no secret that where modern marketing is concerned, digital is where it's at. Over the past twenty years or so, companies have slowly shed their traditional marketing tactics in favour of email, web advertising, and more recently, social media.
That said, enough time has passed since the dawn of digital marking that it is no…
Cogo Interactive is excited to announce that we were ranked as one of the top B2B Companies in Washington DC by Clutch.
It's quickly becoming one of the biggest questions facing small businesses: how much money should you allocate to digital marketing?
