Social selling is salespeople + social media + interaction with prospects = helping social buyers become customers.
It’s a whole new ball game in today’s sales race. Top producers from all over the business landscape have learned how to tap into the power of prospecting and social selling on LinkedIn. In today’s competitive market, B2B sales pros are overwhelmed and learning that building a prospect list is becoming more difficult.

New marketing is about attracting the right customer to your brand and retaining their business through keeping them interested in your online content and social media. Old marketing is buying TV, newspaper, print, billboards, and radio ads; it is a way of the past.