The end of 2021 is rapidly approaching, and the holidays will be here before we know it. Go through this checklist now to get your business ready not only for the upcoming holiday season, but the early 2022 holidays as well.
1. Understand when your holiday seasons actually are. We're all getting ready for the…
Parts 1 and 2 of this series on growth hacking were all about the process of bringing customers into your sphere of awareness, and acquiring them in the sense of getting them to engage with you on an informational level. Once those steps are complete, it's time to progress to the crucial turning point of activation.
Last time, in part 1 of this series on growth hacking, we talked about awareness, the initial step in the AAARRR funnel (also known as the Pirate Funnel). This time, we're moving on beyond the point of awareness to when you have your first transaction with a customer. This is referred to as acquisition.
So online reviews … why are they important, and why are they needed as part of your reputation strategy?
If you’ve ever bought anything online, you’ve encountered a typical online review or “star” rating for a product. Though customer reviews range in thoroughness and comprehensibility, they do hold a powerful effect on the behavior of your audience.
88% have read reviews to determine the quality of a local business, and 88% of consumers say they trustonline reviews as much as personal recommendations. The trend keeps increasing over the years as well. This is why they are important.
Does the thought of blogging bore you to tears?
Well, think twice about this and look at the results that inbound marketing and blogging actually can bring in!!
- By 2014, over 40% of large complex marketing organizations had developed a pace-layered application approach to integrated marketing. (Gartner Research)
- SEO leads have a 14.6% close rate, while outbound leads (such as direct mail or print advertising) have a 1.7% close rate. (Search Engine Journal)
- 83% of marketers indicate that social media is important for their business. (Social Media Examiner)

You’ve seen our team here at COGO Interactive create articles on several LinkedIn topics, LinkedIn sales tips, profile headline tips, LinkedIn’s CRM feature, myths, and other special tips about using LinkedIn and more. So now we just want to make it simple for you and list 10 ideas for selling on LinkedIn that combines the information from our blogsinto a quick guide.
Here is the quick, simple list to get you going in the right direction on LinkedIn + Selling:

