Peg McDermott
If you're not already using Messenger as a customer communication and support tool, you're missing out.
Despite all the recent legal issues that have plagued Facebook, it remains one of the most widely-used social media sites, and Facebook Messenger in particular is a wildly popular messaging platform. So popular, in fact, that recent statistics estimate…
Semantic search can help you better target your customer in light of advancing search technology.
Are you Leveraging Linkedin to Market Your Business?
Social media has evolved a lot since the early days, and building a following isn't really about content anymore - it's about image and brand perception. So how can you develop the kind of brand that people want to follow? Here are four good starting points.
Last week in part 1 of our series, we talked about why you would use a bot, how bots are changing the landscape of marketing, and how specific brands have leveraged bot technology. This week in part two, we're going to get into the nuts and bolts of how bots can be used as part of an online marketing strategy, and how you can develop your own chatbot as part of your marketing outreach.
In this two-part series, we're going to look at the ever-changing and advancing world of artificial intelligence, and specifically at how bots can help you with better customer service and stronger digital marketing.
Image Credit: Shop Catalog
You've almost certainly been aware that in recent weeks, Facebook and its founder, Mark Zuckerberg, have been under a lot of scrutiny. There are several issues that have been discussed and debated, but the main thing that everyone seems to be concerned about is personal privacy. While there will probably be some subsequent changes in Facebook over the next few weeks, there are a few things you can adjust right now on your Facebook account to put yourself back in the driver's seat.
Have you ever had a special day coming up for which you wanted to look your best, and suddenly you looked in the mirror and thought, 'I wish I could get in shape and lose twenty pounds before the event this weekend'?
Can you believe it's already spring? March was an exciting month for digital marketing; here are a few ideas and options to add to your tool belt as you continue to build your strategy.
Despite the wide array of new and exciting ways that you can reach potential customers through all sorts of online channels, email (perhaps somewhat surprisingly) remains one of the best tools to reach out to your audience. That said, there's a lot of disappointment to go around when an email campaign fails to achieve the goals you set for it, and even more so when it fails so spectacularly that you start to wonder why you're even bothering at all.
It's always nice to be able to share some good news! For the past two years, COGO Interactive has been honored to be recognized by Expertise.com as one of the top 24 web design agencies in the DC area, and this year we're pleased to 
announce that we have once again been selected as part of this prestigious list.